Basic

Loyalty Programs

Loyalty programs are a powerful way to increase customer retention and lifetime value. With Giftoin, you can create sophisticated loyalty programs that reward users for various actions.

Basic Loyalty Program Setup

  1. Create a points-based campaign in your Giftoin dashboard

  2. Set up point values for different user actions:

    • Account creation: 100 points

    • Purchases: 1 point per $1 spent

    • Referrals: 50 points per successful referral

  3. Implement point tracking in your application:

// Award points for a purchase
async function awardPurchasePoints(userId, orderAmount) {
  const pointsToAward = Math.floor(orderAmount);
  
  try {
    const response = await fetch(`https://api.giftoin.org/api/v1/gcm/reseller/campaign/${CAMPAIGN_ID}/point`, {
      method: 'POST',
      headers: {
        'x-gft_api_key': 'YOUR_API_KEY',
        'Content-Type': 'application/json'
      },
      body: JSON.stringify({
        userId: userId,
        points: pointsToAward,
        reason: `Purchase points for order ${orderAmount}`
      })
    });
    
    const data = await response.json();
    return data;
  } catch (error) {
    console.error('Error awarding points:', error);
    throw error;
  }
}
  1. Create redemption tiers with different rewards:

    • 500 points: 10% discount coupon

    • 1000 points: Free shipping coupon

    • 2500 points: Exclusive digital collectible

Loyalty Program Best Practices

  • Make point earnings visible and easy to understand

  • Provide a clear path to rewards

  • Celebrate milestone achievements

  • Create limited-time bonus point opportunities

  • Send regular updates on point balances and available rewards

  • Analyze redemption patterns to optimize your program

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